Welcome to Mernes London: Where Every Step Led Us to This New Beginning

Hello there! I’m Jake, co-founder of Mernes London. For over 40 years, my wife Olivia and I have built a life from leather and love. Every shoe we crafted, every order we shipped, every customer we greeted — it was all part of a bigger dream.


But there’s one dream we haven’t yet fulfilled: to wander, explore, and live without a clock.
 

To be, once again, not just business partners — but two souls in love, chasing the world together.

Our First Boot, Her First Smile
We didn’t start with a brand. We started with a foldable table and a pair of stubborn hearts.


It was a windy Sunday. I was trying to stop my display from blowing away when Olivia — who was running the stall next to mine — came over with a smile and a paperweight. That day I sold two pairs of shoes… but I gained something far more lasting.


We shared tea from a thermos, borrowed each other’s chairs, and spent breaks talking about books, music, and someday escaping London to see the world. I told her:

“If this little project of mine ever takes off… I’ll take you everywhere.”


We didn’t know it yet, but we had just started the two greatest adventures of our lives: a business, and a love story.

Selling our first shoes, falling in love between sales and storms.

 

The City That Taught Us to Wander


We first went to Florence on a business trip. Or so we said.


In truth, it was our first chance in years to slow down, hold hands without tools in them, and look up at something that wasn’t a price tag or a deadline. The scent of leather, fresh espresso, and blooming jasmine followed us down the alleys. We tasted life. We laughed more than we had in months. Olivia made me promise:
“Let’s not wait too long to do this again.”


Of course, we did wait. There was always a launch. A delay. A shipment to finish.


But we never forgot the feeling. That freedom. That joy. That possibility.

Florence gave us leather — and reminded us how it feels to get lost.

 

A Little Shop with a Big Heart
When we opened our first boutique in London, our kids were still little.
We had no idea what we were doing — but we had each other, and that was enough.


Our shelves were handmade. Our signage hand-painted. Our shoes? Piled in the back room next to half-finished science projects and snack wrappers. Olivia handled customers with grace and warmth; I worked late into the night sanding soles and whispering “just a few more pairs.”


It was beautiful. And it was exhausting.


We built something we’re proud of. But we also built walls around ourselves — walls of work, routine, and never-ending to-do lists. And now we’re ready to break free.

The boutique we built with love, coffee, and a thousand early mornings

 

More Than Just Shoes


We never wanted to be a mass brand. We wanted to craft with meaning.


Our customers have worn Mernes shoes down wedding aisles, through airport terminals, on long walks with dogs and even longer days at work. Each one has left their mark — and taken a piece of us with them.


But while we were making beautiful things for others, we forgot to make space for our own story.


Now, it’s time to turn the last page of this chapter… and write a new one.

Every stitch held a memory. Every pair told a story.

 

A Map, Two Backpacks, and No Return Ticket


We’re closing Mernes London because we’re ready to wander.


Not to escape — but to arrive.

At the places we’ve dreamed of for years. At beaches we’ve never seen. At cities we’ve only read about. At the version of us we once were, before the shop, before the structure.


We want late breakfasts in sun-drenched patios.
We want to get lost on purpose.
We want to see the world — but more than that, we want to see each other again, clearly, fully, freely.


So we’re saying goodbye — with gratitude, with peace, and with two very packed suitcases.

We gave the world our hands. Now it’s time to give each other our time.

 

Our Farewell Collection – One Last Walk Together


Before we go, we’ve created one final line of shoes: our Farewell Collection.


These are our favorite styles, perfected over the years, crafted with love and intention. Each pair is a memory — and a goodbye kiss. We’re offering this collection with special pricing, as a gift to the customers who helped us live this dream.


If you’ve ever wanted a piece of our story, this is the moment.
The next time we lace up shoes… we’ll be walking through unknown streets, with no plans and no rush — just the two of us, living the adventure we always postponed.

Thank you for everything.
Jake & Olivia Mernes
Discover my pieces now
VISIT MY WEBSHOP
30-day money back guarantee
MY WEBSHOP IS NOW ONLINE

✅ Handmade Shoes

✅ Free Shipping

✅ 30-Day-Free Returns *See return policy for details

✅ Big Welcome Discounts

MY WEBSHOP

I'm absolutely thrilled with my new shoes! They're incredibly comfortable and stylish, the quality is fantastic, and they go with everything. An excellent purchase!

- Sophia


Verified Customer

Loved by thousands of customers

My favorite shoe store! I always find comfortable and fashionable styles. The staff is very attentive.

- Carlos
  • Verified Customer

Excellent selection and fair prices. The store is organized and the atmosphere is very pleasant. Enjoy shopping easily and happily!

- Noah
  • Verified Customer

Consistent and long-lasting quality. I've purchased several pairs and am always satisfied. The customer service is top-notch!

- Cesar
  • Verified Customer

Great variety of shoes and prompt service. I left with an amazing pair. I'll definitely be back!

- Anna
  • Verified Customer
VISIT MY WEBSHOP

HERE ARE SOME OF MY FAVOURITE PIECES (LIMITED STOCK)
Contact Us
Privacy and Marketing

We value your privacy and are committed to transparency. While we collect personal data for marketing purposes, we will always inform you of the reasons for such collection. Please note that this website uses cookies to improve your browsing experience and deliver personalized advertising. This website operates as a marketplace. The owner(s) receive compensation from the sale of Mernes London and other advertised products. In addition, the owner has a financial connection to the products and services listed here and receives compensation when a qualifying lead is referred. Disclaimer: This is an advertisement and not a current news article, blog post, or consumer protection update.
VISIT MY WEBSHOP